Chris Brogan Above The Noise Music Industry Podcast

Today it is my pleasure to be talking with established social media marketing authority and New York Bestselling Author, Chris Brogan!

I have been really interested in interviewing people that are not directly related to the music industry, but that can share a ton of insight as to how what they do can benefit the careers of musicians. It is always interesting to get a different angle on this industry!

A musician in his free time, chris has surprisingly good knowledge of the current music industry and has a ton of great comparisons and examples to share.

Chris is a New York Times Bestselling author of books like The Impact Equation and Trust Agents (cowritten with Julien Smith), Social Media 101, and Google Plus for Business.

Impact Equation Cover Above The Noise Music Industry PodcastHe has appeared in several magazine and news articles from Forbes, The Boston Globe, Success, USA Today, and has appeared on TV shows like The Dr Phil Show. (Oddly, in conversations with people who aren’t into the online world, people are always more impressed with the Dr. Phil appearance than the New York Times bestseller thing.)

Chris is also the cofounder of the PodCamp new media conference series, exploring the use of new media community tools to extend and build value.

He has 12 years of experience in online networks, social communities, and other elements of digital business.

He has 16 years of enterprise telecommunications and wireless experience prior to all this.

Aaron Bethune. Music Specialist. Creative Consultant. &


Today’s interview covers:

  • Don’t just be interesting, connect
  • Build Relationships
  • Deadmau5
  • Clictivisim Vs. Activism
  • Record Labels that buy “Likes”
  • Giving before you ask
  • 90% for free
  • Finding out who your audience is
  • Fans are a community
  • Selling the experience
  • Hanging out with NIN drummer
  • Adele at The Royal Albert Hall
  • Bravery
  • Ingredients to Success
  • Overnight Success
  • Creating offline viral sensations
  • Storytelling
  • Being Passionate
  • Cutting through the noise
  • Getting a “real job”
  • 1000 True fans vs. the 150 Rule (Robin Dunbar number)

Interview with Chris Brogan

For more information on Chris please visit:

Chris Brogan Blog

Chris Brogan’s Weekly Newsletter:

Human Business Works 

About Human Business Works

Human Business Works Courses

The Human Business Way Radio Show (Podcast)

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